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Gen BuY

Gen BuY: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail (0470400919) cover image

Gen BuY: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail

ISBN: 978-0-470-40091-3
Hardcover
272 pages
September 2009, Jossey-Bass
List Price: US $24.95
Government Price: US $12.72
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