Decision Management: How to Assure Better Decisions in Your Company

"Intuition is overrated. Research has shown how and why our intuitions can fail us when we make important decisions. Frank Yates, one of the most distinguished researchers on this subject, will show you how to assess and improve your decisions."
— Chip Heath, Stanford University Graduate School of Business

"This path-breaking book will inspire and energize business decision makers and business students to improve decision making in their own organizations."
— L. Robin Keller, professor, University of California, Irvine, and past president, Decision Analysis Society of INFORMS

"Yates knows the decision behavior research as thoroughly as anyone. In this book he draws on it imaginatively to offer practical strategies for improving real managerial decisions."
— Terry Connolly, head, Department of Management and Policy, University of Arizona, and past president, Society for Judgment and Decision Making

"Sure, anyone can make business decisions. But readers of this book will learn a simple and powerful strategy— as described by one of the leading experts in the field of behavioral decision making— for making the right business decisions."
— Jonathan J. Koehler, University Distinguished Teaching Associate Professor, Behavioral Decision Making Faculty, Management Science and Information Systems Department, McCombs School of Business, The University of Texas at Austin

"Should be read by anyone who wants to make better decisions, and should be required reading at any business school that takes seriously the task of enhancing students' and future leaders' capacities to exercise sound judgment when making crucial choices."
— Glen Whyte, professor of organizational behavior, associate dean, curriculum, and Conway Chair in Business Ethics, Rotman School of Management, University of Toronto

"Should government run like a business? Not always, of course, but this book offers many keen insights and much valuable advice for decision makers in the public sector, too."
— John Rohrbaugh, Rockefeller College of Public Affairs and Policy, University at Albany, State University of New York

"What sets Decision Management above all other how-to-make-better-decisions books is its firm grounding in scientific behavioral research and its clear, practical procedural advice."
— Reid Hastie, Professor of Behavioral Science, Graduate School of Business, University of Chicago