Implementing Value Pricing: A Radical Business Model for Professional FirmsISBN: 978-0-470-58461-3
Hardcover
400 pages
January 2011
Other Available Formats: E-book
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RONALD J. BAKER is the author of Professional's Guide to Value Pricing, Sixth Edition, The Firm of the Future, Pricing on Purpose, Measure What Matters to Customers, and Mind Over Matter. He is founder of VeraSage Institute, the leading think tank dedicated to teaching value pricing to professionals around the world.