Anyone Can Do It: Building Coffee Republic from Our Kitchen Table - 57 Real Life Laws on EntrepreneurshipISBN: 978-1-84112-765-1
Paperback
224 pages
April 2007, Capstone
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
|
Acknowledgements v
Preface xvi
Chapter One: Can Anyone Be and Entrepreneur? 1
To Be or Not to Be an Entrepreneur
Chapter Two: The Idea Chapter 25
Do You Have a Light Bulb, or Do You Need to Find One?
Chapter Three: Market Research 37
Chapter Four: Writing the Business Plan 65
Chapter Five: Raising Money for Your Idea 91
Chapter Six: Implementation 99
Chapter Seven: Being in Business 135
If You Build It, Will They Come?
Chapter Eight: Growing 151
From Birth to Maturity
Roladex 194
Index 196