The Small Screen: How Television Equips Us to Live in the Information AgeISBN: 978-1-4051-6155-8
Paperback
192 pages
November 2006, Wiley-Blackwell
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
Other Available Formats: Hardcover
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Television is one of the most important socializing forces in
contemporary culture. This book is a cultural history of prime-time
television in America during the 1990s.
- Examines changes that took place in programming, such as the
rapid adoption of cable, the proliferation of content providers,
the development of niche marketing, the introduction of
high-definition television, the blurring of traditional genres, and
the creation of new formats like reality-based programming
- Argues that television programmes of the 1990s afforded viewers
a symbolic resource for negotiating the psychological challenges
associated with the shift from the Industrial Age to the
Information Age
- Explores the ways in which television provided viewers with tools for coming to terms with their fears about living in the fast-paced , increasingly diverse, information-laden society of the 90s
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