Textbook
Media and Society into the 21st Century: A Historical IntroductionISBN: 978-1-4051-4935-8
Paperback
384 pages
February 2009, ©2009, Wiley-Blackwell
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Acknowledgments vi
1. Introduction 1
2. The Press as a Mass Medium 6
3. The Development of the Film Industry 27
4. The Growth of Radio Broadcasting 49
5. The Rise of Advertising 69
6. Propaganda in Peace and War 82
7. Cold War and Communications 113
8. Television and Consumer Societies 136
9. Media, Information, and Entertainment 177
10. Media, War, and International Relations 208
11. The Rise of New Media 230
12. Globalization and Media 264
13. Conclusion 284
Notes 290
Further Reading 330
Index 344