What is e-business? : How the Internet Transforms OrganizationsISBN: 978-1-4051-2557-4
Hardcover
268 pages
September 2006, Wiley-Blackwell
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
Other Available Formats: Paperback
|
- A coherent introduction to e-business.
- Integrates the vast range of relevant topics and issues within
a clear theoretical framework.
- Written by an author with fifteen years’ experience of
teaching the subject.
- Allows students to understand and interpret the new
developments that are taking place.
- Features case studies of the transformation of various
industries, including banking, the music industry, e-tailing, the
telecoms industry, and e-public services.
- Discusses emerging issues such as privacy, security, identity
and presence in the cyber world, Internet marketing, legal,
regulatory, social and political issues.
- Supported by online lecturer and student resources, available at www.blackwellpublishing.com/fengli.