Making Waves: How to Ride the Chaos with Direct Response Integrated Marketing

Mark Davies and Tina Catling both have 25 years experience in Marketing, working for some of the largest advertising agencies in the world - including Saatchi & Saatchi and Ogilvy and Mather. They founded the award winning outside the box - www.outsidethebox.co.uk - in 1993, one of the best known creative agencies in the UK, and they quickly established a reputation for marketing excellence with clients like Thomas Cook, Boots, Dulux, Royal Mail, Hitachi and Visa. They lecture at many UK Universities and speak throughout the world on the subject of 'thinking outside the box', and train organisations to be more innovative through their Innovation management company, Think - www.thinkso.co.uk. They have a shared passion for learning and innovation.
Mark Davies and Tina Catling are authors of the bestselling book THINK, a ground breaking business book that really wakes up your brain!