Michael Allen's 2008 e-Learning AnnualISBN: 978-0-7879-8743-5
Hardcover
368 pages
March 2008, Pfeiffer
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e-learning DemosClient: California Commission on Peace Officer Standards and Training (POST) Course: Law Enforcement Response to Terrorism The Challenge Given the current climate surrounding terrorism, The California Commission on Peace Officer Standards and Training needed a new and engaging learning solution that would reach peace officers throughout the state of California, as there is tremendous need to raise awareness of terrorism issues and to provide law enforcement with concrete strategies to address them. The Solution A program that focuses on engaging, relevant, and behavior-changing learning experiences, providing peace officers with concrete strategies they can apply in the field to prevent, disrupt and respond to terrorist attacks. Client: Manpower Inc. Course: Manpower Sales Personnel The Challenge Train field sales representatives to learn and implement a six-step sales process for temporary staffing services. The Solution The learning solution provides a simulated conversation with engaging questioning and rich feedback through customer comments, thoughts, body language, motivation measures, and expert coaching. Four, three-part conversations provide realistic application practice for the sales process. Client: Motorola, Inc. Course: Moto Q&trade 9m Learning Program The Challenge Teach retail sales representatives how the Q is differentiated from other mobile devices and how to translate this to the customer to increase sales. The Solution Present the features of the Q in an engaging manner to help build mind share with the sales reps and provide opportunities for the sales reps to practice translating key features to benefits for their customers. Client: Expedia, Inc. Course: New York City Destination Learning The Challenge Improve travel phone consultants' knowledge and customer service skills regarding relevant details about primary travel destinations like New York City. The Solution Provide simulated challenges and tools to research and learn key elements of a destination. Client: Union Bank of California, N.A. Course: Frontline Loss Prevention The Challenge A web-based learning solution was needed to provide continual learning reinforcement to a wide geographic distribution of employees (tellers and financial services staff) regarding customer fraud and loss prevention. The Solution This solution allows employees to identify a range of loss-related activities and practice appropriate actions. Short, simulated practice modules are a key design feature in enabling employees to apply and refine their skills while on the job. |
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