The Five Strategies for Fundraising Success: A Mission-Based Guide to Achieving Your GoalsISBN: 978-0-7879-4994-5
Hardcover
320 pages
November 1999, Jossey-Bass
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Part One: The Five Fundraising Strategies.
1. Growth.
2. Involvement.
3. Visibility.
4. Efficiency.
5. Stability.
6. How the Five Strategies Work in the Real World.
Part Two: Choosing the Right Fundraising Strategy for YourOrganization.
7. Getting a Fix on Your Organization's Vision.
8. Translating Vision into Goals.
9. Matching Goals to Fundraising Strategy.
10. Setting Achievable Objectives.
11. Exploring the Future with Scenario Planning.
Part Three: Making Your Fundraising Strategy Work: Tactics andTechniques.
12. How Much Should Fundraising Cost.
13. The Costs and Benefits of Fundraising Tactics.
14. Choosing the Right Fundraising Tools for YourOrganization.
15. Evaluating Your Success: The 10 Benchmarks of SuccessfulFundraising.
16. How Much Are Your Donors Worth.
17. Are You Investing in the Future?
1. Growth.
2. Involvement.
3. Visibility.
4. Efficiency.
5. Stability.
6. How the Five Strategies Work in the Real World.
Part Two: Choosing the Right Fundraising Strategy for YourOrganization.
7. Getting a Fix on Your Organization's Vision.
8. Translating Vision into Goals.
9. Matching Goals to Fundraising Strategy.
10. Setting Achievable Objectives.
11. Exploring the Future with Scenario Planning.
Part Three: Making Your Fundraising Strategy Work: Tactics andTechniques.
12. How Much Should Fundraising Cost.
13. The Costs and Benefits of Fundraising Tactics.
14. Choosing the Right Fundraising Tools for YourOrganization.
15. Evaluating Your Success: The 10 Benchmarks of SuccessfulFundraising.
16. How Much Are Your Donors Worth.
17. Are You Investing in the Future?