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The Five Strategies for Fundraising Success: A Mission-Based Guide to Achieving Your Goals

ISBN: 978-0-7879-4994-5
Hardcover
320 pages
November 1999, Jossey-Bass
List Price: US $51.95
Government Price: US $33.24
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The Five Strategies for Fundraising Success: A Mission-Based Guide to Achieving Your Goals (0787949949) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

Part One: The Five Fundraising Strategies.

1. Growth.

2. Involvement.

3. Visibility.

4. Efficiency.

5. Stability.

6. How the Five Strategies Work in the Real World.

Part Two: Choosing the Right Fundraising Strategy for YourOrganization.

7. Getting a Fix on Your Organization's Vision.

8. Translating Vision into Goals.

9. Matching Goals to Fundraising Strategy.

10. Setting Achievable Objectives.

11. Exploring the Future with Scenario Planning.

Part Three: Making Your Fundraising Strategy Work: Tactics andTechniques.

12. How Much Should Fundraising Cost.

13. The Costs and Benefits of Fundraising Tactics.

14. Choosing the Right Fundraising Tools for YourOrganization.

15. Evaluating Your Success: The 10 Benchmarks of SuccessfulFundraising.

16. How Much Are Your Donors Worth.

17. Are You Investing in the Future?
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