Network Marketing For DummiesISBN: 978-0-7645-5292-2
Paperback
408 pages
January 2001
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Introduction.
PART I: Why Network Marketing Works.
Chapter 1: Don't Laugh - $100 Billion a Year Is Serious Business.
Chapter 2: Coming of Age: The Future Belongs to Network Marketing.
Chapter 3: Deciding Whether Network Marketing Will Work for You.
PART II: Finding and Evaluating the Opportunities.
Chapter 4: Investigating Before You Invest.
Chapter 5: Evaluating Network Marketing Companies.
Chapter 6: Evaluating a Company's Management Team.
Chapter 7: Evaluating a Company's Products and Services.
Chapter 8: Evaluating Your Opportunity to Earn Money.
PART III: Signing Up and Setting Up for Success.
Chapter 9: Organizing Your Business.
Chapter 10: Knowing What to Do After You Sign Up.
Chapter 11: Sponsoring, Training, and Motivating People in Your Downline.
PART IV: Sales and Marketing Skills to Help You Build Your Business.
Chapter 12: Know Thy Customer.
Chapter 13: Determining a Customer's Value.
Chapter 14: The Art of Prospecting.
Chapter 15: When the Prospect Says Yes, You Shout ... "Hallelujah!".
Chapter 16: Deciding On the Best Ways to Attract Customers.
Chapter 17: Marketing Activities 101.
Chapter 18: "But I Don't Want to Be a Salesperson!".
Chapter 19: Taking Your Sales Skills to a Higher Level.
Chapter 20: Creating Satisfied, Loyal Customers.
PART V: The Part of Tens.
Chapter 21: Ten Plus Two Resources for Network Marketers.
Chapter 22: Ten Characteristics of Top Network Marketers.
Chapter 23: Ten Business-Enhancing Ideas.
Chapter 24: Ten Questions That You'll Probably Ask about Network Marketing.
Chapter 25: Ten Ways to Get a Quick Start in Network Marketing.
Appendix: Glossary of Terms.
Index.
Book Registration Information.
PART I: Why Network Marketing Works.
Chapter 1: Don't Laugh - $100 Billion a Year Is Serious Business.
Chapter 2: Coming of Age: The Future Belongs to Network Marketing.
Chapter 3: Deciding Whether Network Marketing Will Work for You.
PART II: Finding and Evaluating the Opportunities.
Chapter 4: Investigating Before You Invest.
Chapter 5: Evaluating Network Marketing Companies.
Chapter 6: Evaluating a Company's Management Team.
Chapter 7: Evaluating a Company's Products and Services.
Chapter 8: Evaluating Your Opportunity to Earn Money.
PART III: Signing Up and Setting Up for Success.
Chapter 9: Organizing Your Business.
Chapter 10: Knowing What to Do After You Sign Up.
Chapter 11: Sponsoring, Training, and Motivating People in Your Downline.
PART IV: Sales and Marketing Skills to Help You Build Your Business.
Chapter 12: Know Thy Customer.
Chapter 13: Determining a Customer's Value.
Chapter 14: The Art of Prospecting.
Chapter 15: When the Prospect Says Yes, You Shout ... "Hallelujah!".
Chapter 16: Deciding On the Best Ways to Attract Customers.
Chapter 17: Marketing Activities 101.
Chapter 18: "But I Don't Want to Be a Salesperson!".
Chapter 19: Taking Your Sales Skills to a Higher Level.
Chapter 20: Creating Satisfied, Loyal Customers.
PART V: The Part of Tens.
Chapter 21: Ten Plus Two Resources for Network Marketers.
Chapter 22: Ten Characteristics of Top Network Marketers.
Chapter 23: Ten Business-Enhancing Ideas.
Chapter 24: Ten Questions That You'll Probably Ask about Network Marketing.
Chapter 25: Ten Ways to Get a Quick Start in Network Marketing.
Appendix: Glossary of Terms.
Index.
Book Registration Information.
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