Comparative Media History: An Introduction: 1789 to the PresentISBN: 978-0-7456-3242-1
Hardcover
320 pages
July 2005, Polity
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Other Available Formats: Paperback
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- The unique perspective of this book comes from its comparative
approach. It deals with material from 5 different countries,
whereas the competition focuses purely on either the UK or
US.
- Includes coverage of every main media industry, including the
music and advertising industries, which have been neglected in
other studies.
- Has been written for lower level undergraduate courses, and no
prior knowledge of media history is assumed.
- Presents a convincing argument that the roots of the modern media, including their tendency towards globalization, lie in the late 18th and 19th Centuries.