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Strategic Management in Construction, 2nd Edition

ISBN: 978-0-632-04999-8
Paperback
260 pages
November 2001, Wiley-Blackwell
List Price: US $105.00
Government Price: US $72.28
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This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

Introduction PART A - Construction and its Business Environment.

Construction - an Overview of the Market.

The Strategic Role of the Actors in the Construction Process.

Clients, Constructors and Competencies.

PART B - Concepts of Strategic Management.

The Firm and the Strategic Management Process.

Strategic Behaviour of Construction Firms.

Strategies for International Construction.

PART C - Techniques for the Strategic Planner.

Portfolio Management, Delphi Techniques and Scenarios.

Marketing and Promotional Strategies in Construction.

PART D - Summary.

A synthesis of Strategic Management in Construction.

Index.

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