Textbook
Television in the Antenna Age: A Concise HistoryISBN: 978-0-631-21544-8
Paperback
152 pages
December 2004, ©2004, Wiley-Blackwell
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
Other Available Formats: Hardcover
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Foreword ix
Preface xi
Acknowledgments xiii
1 No Small Potatoes 1
Communication and Transportation: The Divorce 1
Water, Water Everywhere 6
Electrical Bananas 9
Here Comes the Judge 10
Say What? 11
2 A Downstream Medium 21
The Show Business 22
Radical Consumerism Occupies the Middle 27
Networking 31
Quality Control 34
3 A Burning Bush? 37
Broadcasting: Love It or Need It? 38
A Vertical System of Culture 44
Compatible Software 46
4 Staging and Screening 53
Sets 53
Getting with the Program 55
The Origins of ABC 58
5 Corruption and Plateau 66
Technology 66
Industry 67
Art 67
Scandals and Shake-Outs 70
6 Dull as Paint and Just as Colorful 76
TV Rules 76
Just Plain Folks 84
Television Gothic 86
7 A Myth is as Good as a Smile 89
When No News Was Good News . . . in Prime Time 91
Shows Without Trees 94
As Real As It Got 98
Regulation and Social Effects 103
Programming and the Television Industry 108
8 Oligopoly Lost and Found 111
The Train and the Station 114
The Shock of the News 121
The Third Mask of Janus 126
Index 131