Understanding Companies and Markets: A Strategic ApproachISBN: 978-0-631-19099-8
Paperback
320 pages
September 1994, Wiley-Blackwell
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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This path-breaking new textbook brings together the two key areas
of business policy and industrial economics to provide students
with a powerful new framework for understanding the factors which
influence a firm's choice of strategy and the market consequences
of these strategic choices.
An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.
An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.