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Over the Horizon: Planning Products Today for Success Tomorrow

ISBN: 978-0-471-98717-8
Paperback
268 pages
August 1999
List Price: US $95.00
Government Price: US $60.80
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Over the Horizon: Planning Products Today for Success Tomorrow (0471987174) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

Time Frame One -
Survival in The Present
The Organisation
Tools and Techniques in this Time Frame
Time Frame Two -
New Products and Services
Organisational Issues
Tools and Techniques in this Time Frame
New Product Failure and How to Avoid Them in Your Organisation
The Start
Specifications and Subspecifications -
The Control for New Products and Services
How Do You Justify the Project to the Accountant?
Time Frame Three -
New Products and Services and Innovations
Innovation
Innovation -
Tools and Techniques
Time Frame Four -
Part I New Products and Services over the Horizon
A System Rather Than a Process
The Effect of New Technology
Idea Generation for the Future
Time Frame Four -
Part II The Process
How to Find the Future

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