Big Change: A Route-Map for Corporate Transformation

Paul Taffinder is a director at Coopers & Lybrand Management Consulting and practices within the firm's Corporate Transformation Group. Following a Master's degree and then a PhD in organizational psychology - and what he describes as "a mercifully brief career" in the mining industry - he turned his attention to organizational research and consultancy, becoming passionately interested in the shape of corporations to come and the importance of the socio-psychological driving forces that underlie the world of business. His first book The New Leaders looked specifically at the role of leadership and change, an area in which he has years of in-depth experience consulting internationally. A provocative speaker at international conferences, he is emerging as one of the world's foremost thinkers on the psychology of organizational change, tenaciously challenging uncritical management orthodoxy and raising the ambition of business leaders. You can E-mail Paul Taffinder at: [email protected] or you can visit Coopers & Lybrand on the World Wide Web at: www.uk.coopers.com/