Creating Rainmakers: The Manager's Guide to Training Professionals to Attract New ClientsISBN: 978-0-471-92073-1
Hardcover
288 pages
June 2006
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
|
Every manager of a professional firm realizes that generating leads
and landing new clients are critical components of any successful
business venture. But transforming accountants, architects,
attorneys, consultants, engineers, and other professionals into
client-generators is not always easy to do.
Divided into two comprehensive parts-The Rainmaker Model and The Elements of Rainmaking-Creating Rainmakers outlines all the steps you should take to turn your professional staff into a powerful team of sales winners.
Filled with in-depth insight and practical advice, this book will show you how to:
* Generate leads
* Build a strong network of contacts
* Master a variety of sales techniques
* Develop capable successors to current rainmakers
* And much more
Based on more than 100 interviews with the principals of professional firms, including many of today's preeminent rainmakers, this valuable guide has the information you need to help your company succeed.
Divided into two comprehensive parts-The Rainmaker Model and The Elements of Rainmaking-Creating Rainmakers outlines all the steps you should take to turn your professional staff into a powerful team of sales winners.
Filled with in-depth insight and practical advice, this book will show you how to:
* Generate leads
* Build a strong network of contacts
* Master a variety of sales techniques
* Develop capable successors to current rainmakers
* And much more
Based on more than 100 interviews with the principals of professional firms, including many of today's preeminent rainmakers, this valuable guide has the information you need to help your company succeed.