Competing with Information: A Manager's Guide to Creating Business Value with Information Content

Foreword

Preface

Acknowledgements

Part One Competing with Information -
A Role for Every Manager

1 Why Information is the Responsibility of Every Manager

Donald Marchand

2 Creating Business Value with Information

Donald Marchand

Part Two Putting Information to Work

Section A Adding Value with Customers

3 Using Information to Bond with Customers

Jacques Horovitz

4 Information as a Service to the Customer

Jacques Horovitz

5 Releasing the Power of Market Sensing

Sean Meehan

6 Decisions at the Speed of Light -
The Impact of Information Technology

John Walsh

Section B Creating New Reality

7 From Information to Knowledge -
How Managers Learn

Xavier Gilbert

8 From Information and Knowledge to Innovation

Jean-Philippe Deschamps

Section C Reducing Costs

9 Co-configuration: Efficient Personalization through Information and IT

Andrew Boynton and Bart Victor

10 Using Information for Strategic Cost Reduction

Robert Howell

Section D Minimizing Risks

11 Information and the Management of Risk

Stewart Hamilton

12 Controlling Risks

Stewart Hamilton

Part Three How your Company can Compete with Information

13 Competing with Information - a Diagnostic for Managers

Donald Marchand

14 Open Company Values: Transforming Information into Knowledge-Based Advantages

Piero Morosini

15 The New Wave of Business Process Redesign and IT in Demand and Supply Chain Management

Donald Marchand

16 The IT Advantage: Competing Globally with Business Flexibility and Standardization

Donald Marchand

17 Building E-Commerce Capabilities: the Four-Net Challenge

Donald Marchand

Contributors

Index