The Six Immutable Laws of Mobile BusinessISBN: 978-0-471-74146-6
Paperback
224 pages
January 2010
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
|
Foreword vii
Preface xi
Acknowledgments xiii
Introduction xv
Chapter 1 Immutable Law No. 1: Value Over Culture 1
Chapter 2 Immutable Law No. 2: The Law of the Ecosystem 22
Chapter 3 Immutable Law No. 3: Mobility Empowers 58
Chapter 4 Immutable Law No. 4: The Value of Time Zones 91
Chapter 5 Immutable Law No. 5: Mobile-Specific Business Models are Essential 106
Chapter 6 Immutable Law No. 6: The Future is Simplexity 134
Chapter 7 Parting Thoughts 174
Bibliography 189
Index 191