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Textbook

Geo-Business: GIS in the Digital Organization

James B. Pick
ISBN: 978-0-471-72998-3
Hardcover
416 pages
January 2008, ©2008
List Price: US $130.00
Government Price: US $89.56
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Geo-Business: GIS in the Digital Organization (0471729981) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

  • The only book to present the advantages of spatially enabling existing enterprise systems, written from an organizational perspective.
  • Includes an introduction to GIS and how they can be integrated into an organizations existing information infrastructure.
  • Numerous real-world case studies make the case for how GIS is currently making businesses better, and how the reader can apply the same techniques to their industry or organization.
  • Includes discussion of cost/benefit analysis for GIS, and ROI analysis.
  • Discussion of the technology is mostly kept at the survey level, leaving  most of the technical and theoretical underpinnings of GIS and IT to specialized books.

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