Nonprofit Essentials: The Capital CampaignISBN: 978-0-471-68429-9
Paperback
177 pages
December 2004
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Introduction.
1. Before Beginning Your Capital Campaign.
2. Preparing for the Capital Campaign.
3. Campaign Structure: Timetables, Gift Tables, and Goals.
4. Effective Campaign Leadership.
5. Making a Compelling Case.
6. Prospect Identification, Cultivation, and Solicitation.
7. Strategies That Motivate Donors.
8. Repositioning Your Organization through the Capital Campaign.
Rules of the Road.
Index.