Making the Invisible Visible: How Companies Win with the Right Information, People and IT

Donald A. Marchand, William J. Kettinger, John D. Rollins

ISBN: 978-0-471-49609-0

Hardcover

250 pages

March 2001

List Price:	US $85.00
Government Price:	US $54.40
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Making the Invisible Visible: How Companies Win with the Right Information, People and IT (047149609X) cover image

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Demonstrates the "Information Orientation Dashboard" - a diagnostic tool for evaluating the three information capabilities of a company
Shows that a predictive link can be made between how executives manage people, information and IT, and how they achieve superior results
Provides practical prescriptions for how to improve a company's information capabilities and use them to gain competitive advantage