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Competing for Capital: Investor Relations in a Dynamic World

ISBN: 978-0-471-44862-4
Hardcover
240 pages
March 2005
List Price: US $94.95
Government Price: US $48.42
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Acknowledgments ix

Preface xiii

CHAPTER 1 Strategic Factors in a New Environment 1
The Coming of Sarbanes-Oxley and the Brave New World

CHAPTER 2 The New Investor—and What Influences the Investment Decision 9
This Ain't Your Father's House No More

CHAPTER 3 Regulation 27
Rules Of Disclosure—The SEC and Sarbanes-Oxley

CHAPTER 4 The Street 65
A Funny Thing Happened on the Way to Unbridled Wealth . . .

CHAPTER 5 Talking to the Financial Community and the Shareholder 89
Let Me Tell You About Our Company . . .

CHAPTER 6 Analysis and Analysts 123
What Do Analysts Really Want (Besides a Crystal Ball)?

CHAPTER 7 Dealing with the Business and Financial Media 165
On and Off the Record to Get It Right

CHAPTER 8 The Future of Investor Relations 205
If We Don't Know Where We're Going, How Do We Know How to Get There?

Index 209

About the Author 217

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