Intellectual Property in the Global Marketplace, 2 Volumes, Set, 2nd Edition

THE NEW MARKETPLACE: THE ROLE OF INTELLECTUAL PROPERTY IN ON-LINE COMMERCE.

Trademarks and Domain Names (S. Weinberg).

Trademark and Domain Names: International Perspective (D. Prahl).

The Advent of Electronic Commerce: Intellectual Property, Banking, and Finance (R. Lamb & R. Rosen).

Internet Industries Convergence: Legal, Strategic, and Global Concerns (R. Lamb & R. Rosen).

ACCOUNTING, FINANCE, AND VALUATION.

Economic and Financial Issues in Intellectual Property (R. Lamb).

Quantitative Methods of Valuing Intellectual Property (G. Smith & R. Parr).

Intellectual Property: Proactive Auditing (N. Swycher).

Financial Accounting and Reporting Considerations (A. Carter & M. Lasinski).

Amortization of Intellectual Property for U.S. Federal Income Taxes (R. Gehan).

The Rating Agency View of Intangible Assets (T. Hoens).

Global Piracy and Financial Valuation of Intellectual Property (R. Lamb & R. Rosen).

PROTECTING INTELLECTUAL PROPERTY.

Imperative Strategies for Protecting Trademark Assets: The International Market (I. Kaufman & B. Bakshani).

Certification Marks in the Competitive Commercial Environment (J. Belson).

Parallel Imports Into and Within the European Union (S. Jackson & R. Kempner).

Imperative Strategies for Protecting Intangible Assets: The U.S. Market (A. Daniel).

The GATT Copyright Restoration: A Loss for the Public Domain for the Benefit of Trade Policy (A. Hartnick & N. Mertzel).

New International Copyright Rules: The WIPO Copyright Treaty (T. Vinje).

Trends in the Protection of Intellectual PropertyRights: A Case Study from Ghana (P. Kuruk).

Current State of Protection of Intellectual Property Rights of the Former Soviet Union (M. Eliseeva).

The Intellectual Property Characteristics of a Generic Company (A. Cohen).

Some Practical Applications of Brand Valuation to Corporate Trademark Management (S. Getzoff).

The Insurance and Management of Intellectual Property Risks (M. Simensky & E. Osterberg).