Benchmarking Strategies: A Tool for Profit Improvement

ROB REIDER, CPA, MBA, PhD, is the founder and President of Reider Associates, a management and organizational consulting firm in Santa Fe, New Mexico. A nationally recognized expert in the area of performing operational reviews, Dr. Reider is the course author, presenter, and discussion leader for over 20 different workshops and seminars conducted nationally by Reider Associates and recipient of AICPA's Outstanding Discussion Leader of the Year Award. He is the author of the audiocassette self-study courses, Developing a Consulting Practice and Operational Auditing and the books, The Complete Guide to Operational Auditing and Operational Review: Maximum Results at Efficient Costs.