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The Portable MBA in Strategy, 2nd Edition

Liam Fahey (Editor), Robert M. Randall (Editor)
ISBN: 978-0-471-19708-9
Hardcover
432 pages
November 2000
List Price: US $80.00
Government Price: US $40.79
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This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

STRATEGY: WINNING IN THE MARKETPLACE.

Managing Marketplace Strategy (L. Fahey & R. Randall).

Corporate Strategy: Managing a Set of Businesses (H. Christensen).

Business Unit Strategy: The Quest for Competitive Advantage (A. Gupta).

Competing across Locations: Enhancing Competitive Advantage through a Global Strategy (M. Porter).

Strategy for the Small Business (I. Dahaime).

Digital Strategy (J. Sampler).

Political Strategy: Managing the Political and Social Environment (J. Mahon, et al.).

STRATEGY INPUTS: ANALYZING THE EXTERNAL AND INTERNAL ENVIRONMENTS.

Mapping the Business Landscape (D. Collis & P. Ghemawat).

Macroenvironmental Analysis: Understanding the Environment Outside the Industry (V. Narayanan & L. Fahey).

A Strategic Assessment of an Organization's Assets (L. Fahey).

Creating and Leveraging Core Competencies (C. Prahalad, et al.).

STRATEGY MAKING: IDENTIFYING AND EVALUATING STRATEGIC ALTERNATIVES.

Identifying and Developing Strategy Alternatives (M. Lyles & L. Fahey).

Evaluating Strategic Alternatives (G. Day).

MANAGING STRATEGIC CHANGE: LINKNG STRATEGY AND ACTION.

Strategic Change: How to Realign the Organization to Implement Strategy (R. Eisenstat & M. Beer).

Strategic Change: Reconfiguring Operational Processes to Implement Strategy (E. Hart).

Strategic Change: Managing Strategy Making through Planning and Administrative Systems (J. Grant & N. Rajagopalan).

Strategic Change: Devising a Context-Sensitive Approach to Implementation (J. Balogun & V. Hope-Hailey).

There Is No Universal Strategy Formula (I. Wilson).

About the Authors.

Index.
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