Under the Radar: Talking to Today's Cynical ConsumerISBN: 978-0-471-17469-1
Hardcover
256 pages
November 1997
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
|
Richard Kirshenbaum is one of the few creative entrepreneurs today, combining a rare business acumen with a widely respected creative reputation. As cochairman and chief creative at Kirshenbaum Bond & Partners, he has won numerous Clios, One Show, and EFFIE awards. At 29, he won the Young Entrepreneurs Organization Award where he placed #2 in the nation and was recently elected to the board of The One Club for Copy and Art. Kirshenbaum gained his experience at J. Walter Thompson as senior copywriter on Burger King, Reynolds Aluminum, Showtime, and Prodigy (which he, in fact, named). He also produced award-winning work for Korey, Kay & Partners, and for Deutsch. He has been profiled in the New York Times, and Crain's and Wired magazines, and has appeared on ABC, MTV, and CNBC.