How to Build and Market Your Mental Health PracticeISBN: 978-0-471-14760-2
Paperback
224 pages
April 1997
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Taking Stock of Where You Stand.
Establishing a Practice.
Analyzing Your Services: The Basket Maker's Story.
Developing a Marketing Plan.
Making the Most of Your Marketing Tools.
Getting the Word Out: Publicity and Promotion.
Managing to Care.
Change, Innovation, and Maintenance of Success.
Bibliography.
Index.
Establishing a Practice.
Analyzing Your Services: The Basket Maker's Story.
Developing a Marketing Plan.
Making the Most of Your Marketing Tools.
Getting the Word Out: Publicity and Promotion.
Managing to Care.
Change, Innovation, and Maintenance of Success.
Bibliography.
Index.