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Technology Licensing: Corporate Strategies for Maximizing Value

ISBN: 978-0-471-13081-9
Hardcover
320 pages
August 1996
List Price: US $189.50
Government Price: US $121.28
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Technology Licensing: Corporate Strategies for Maximizing Value (0471130818) cover image
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About the editors

RUSSELL L. PARR, CFA, ASA, is a Senior Vice President of AUSConsultants, where he assesses the value of intellectual propertyand advises his clients about the investment value of patents,trademarks, and copyrights. A sampling of his clients includesAT&T, Battelle, Pfizer, Silicon Graphics, TRW, and Exide Corp.He is the author of Intellectual Property: Licensing and JointVenture Profit Strategies and three other books, and publisher ofLicensing Economics Review. Mr. Parr holds an MBA and a BS inelectrical engineering and is working toward a PhD in internationalbusiness strategies.

PATRICK H. SULLIVAN, PhD, is a founding partner in the ICM Group, aconsulting company focused on extracting value from intellectualcapital. He also develops business, financial, and technologystrategies for technology-based enterprises and values intellectualassets for business and management use. A sampling of his clientsincludes Dow Chemical, Xerox, NASA, General Motors, the Universityof Chicago, and Stanford University. He is also affiliated with Law& Economics Consulting Group, an expert testimony firm. Dr.Sullivan has an undergraduate degree in engineering, a master's inR&D management, and a doctorate in business administration.

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