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Disciplined Dreaming: A Proven System to Drive Breakthrough Creativity

ISBN: 978-0-470-92222-4
Hardcover
256 pages
February 2011, Jossey-Bass
List Price: US $26.95
Government Price: US $14.79
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Disciplined Dreaming: A Proven System to Drive Breakthrough Creativity (0470922222) cover image

Preface ix

Introduction 1

1 The Case for Creativity 7

2 Disciplined Dreaming: Your System for Creativity 19

Step One Ask

3 Defining the Creativity Challenge 41

4 Driving Curiosity and Awareness 59

Step Two Prepare

5 Gaining the Keys to a Creative Mind and Culture 81

6 Preparing Your Environment to Promote Creative Passion 109

Step Three Discover

7 Discovering the Ways of Creativity 125

Step Four Ignite

8 Generating Creative Sparks 143

9 Igniting the Sparks of Creativity: The Eight Most Powerful Techniques 163

Step Five Launch

10 Bringing Your Ideas to Life: The Launch 185

Epilogue: The Power of One 205

Appendix A: The Top Six Creativity Myths (and Truths) 207

Appendix B: Additional Warm-Up Exercises to Jump-Start Creativity 211

Notes 213

Acknowledgments 219

About the Author 221

Index 223

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