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The Future of Nonprofits: Innovate and Thrive in the Digital Age

ISBN: 978-0-470-91335-2
Hardcover
272 pages
May 2011
List Price: US $49.00
Government Price: US $24.99
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Acknowledgements ix

Introduction xi

Part I Definitions and Strategies 1

Chapter 1 Innovate, or Die 3

Chapter 2 What is Innovation? 21

Chapter 3 Innovation as Your Strategy for Success 39

Chapter 4 What is Driving Your Innovation? Technology, Society, and Innovation 55

Part II The Three Pillars of Innovation 77

Chapter 5 Awareness 79

Chapter 6 Structure: Into the Belly of the Beast 103

Chapter 7 Staffing: The Right People, the Right Skills, and the Right Roles 125

Part III Implementation and Future Considerations 147

Chapter 8 Starting Your Innovation Projects: Managing Innovation at Your Organization 149

Chapter 9 The Future of Fundraising: New Money from New Donors in New Ways 169

Chapter 10 The Future of Communications 193

Chapter 11 In Conclusion 215

Appendices 221

Appendix 1 Sample of Job Descriptions 223

Appendix 2 Organization Innovation Index Quiz 227

Appendix 3 Are You Looking to the Future? 231

The Future of Nonprofits: The Comic Book 233

Index 239

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