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Brand Stretch: Why 1 in 2 Extensions Fail, and How to Beat the Odds
ISBN: 978-0-470-86211-7
Hardcover
178 pages
March 2004
| List Price: | US $65.00 |
| Government Price: | US $33.15 |
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 15-20 days delivery time. The book is not returnable.