Why Women Mean Business + How Women Mean Business SetISBN: 978-0-470-66987-7
Paperback
798 pages
June 2010
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Avivah Wittenberg-Cox, CEO of the leading gender consultancy, 20-first, and a world authority on leadership, gender and business, points the way in four simple steps: Audit, Awareness, Align and Sustain. This lively, hands-on guide is packed with research and case studies showing how some of the world's biggest blue-chip firms have profited by balancing their businesses.