Social Media Marketing: The Next Generation of Business Engagement

Dave Evans is a social media innovator with a passion for tapping the power of the Social Web and related technologies and applying them to business. Beginning in 1994, when he founded the marketing consultancy Digital Voodoo, and continuing through his career in advertising, Dave has worked with clients around the world including Philips, Pepsi, Dell, Intel, and others. He also served in the strategy and consulting group of Austin's GSD&M, working with clients such as Southwest Airlines, Wal-Mart, and the PGA TOUR. Dave has also been a member of the Advisory Board of ad:tech and the Research and Measurement Council of WOMMA.