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Social Media Strategies for Professionals and Their Firms: The Guide to Establishing Credibility and Accelerating Relationships

ISBN: 978-0-470-63310-6
Hardcover
368 pages
December 2010
List Price: US $45.00
Government Price: US $22.95
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Social Media Strategies for Professionals and Their Firms: The Guide to Establishing Credibility and Accelerating Relationships (0470633107) cover image
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MICHELLE GOLDEN is the recognized leader and influencer in social media use and strategy in the CPA space. Accounting Today named her one of the ten most powerful women in accounting, specifically citing Golden as "a thought leader on social media." Golden has been the catalyst behind blogging in the accounting profession. Of the first twenty CPA blogs, she built and/or trained the CPAs for twelve. Of the current 113 CPA blogs, she has built or directly influenced at least one third of them.

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