Professional Blogging For DummiesISBN: 978-0-470-60179-2
Paperback
384 pages
July 2010
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Introduction.
Part I: Getting Started with the Business of Blogging.
Chapter 1: Examining Blogging at the Professional Level.
Chapter 2: Finding Your Niche in the Blogosphere.
Chapter 3: Protecting Your Blog with Appropriate Business Policies and Practices.
Part II: Making Money with Your Blog.
Chapter 4: Monetizing Your Blog Strategy.
Chapter 5: Selling Products or Services on Your Blog.
Chapter 6: Making Money from Advertising.
Chapter 7: Getting Paid for Your Words.
Part III: Building Your Blog, Step by Step.
Chapter 8: Choosing Your Blog Name, Platform, and Web Hosting.
Chapter 9: Designing Your Blog.
Chapter 10: Developing Your Blog Content.
Part IV: Maximizing Your Blog's Success.
Chapter 11: Getting the Word Out about Your Blog.
Chapter 12: Responding When Companies Come Calling.
Chapter 13: Monitoring and Measuring: Why They Matter.
Chapter 14: Keeping Your Blog Fresh.
Part V: The Part of Tens.
Chapter 15: Ten Common Mistakes and How to Avoid Them.
Chapter 16: Ten (Or More) Blogs You Can Learn from Simply by Reading.
Chapter 17: Ten Tips for Jump-Starting Your Creativity.
Index.