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Advanced Web Metrics with Google Analytics, 2nd Edition

ISBN: 978-0-470-56231-4
Paperback
528 pages
March 2010
Advanced Web Metrics with Google Analytics, 2nd Edition (0470562315) cover image
This title is out-of-print and not currently available for purchase from this site.

Do you think you've discovered an error in this book? Please check the list of errata below to see if we've already addressed the error. If not, please submit the error via our Errata Form. We will attempt to verify your error; if you're right, we will post a correction below.

ChapterPageDetailsDatePrint Run
7 206 Text correction: incorrect timeout value
In the 10th line of code on the page, The timeout value is given in seconds, but should be changed to milliseconds.

pageTracker._setSessionCookieTimeout(?3600″);
Should read:
pageTracker._setCampaignCookieTimeout(?3600000″);
1/7/11 1st
7 207 Text correction: incorrect timeout value
In the 9th line of code on the page, The timeout value is given in seconds, but should be changed to milliseconds.

pageTracker._setCampaignCookieTimeout(?2592000″);
Should read:
pageTracker._setCampaignCookieTimeout(?2592000000″);
1/7/11 1st
9 269 Text correction: error in code
The last lines of code in the first listing on the page:

pageTracker._trackPageView();
pageTracker._setCustomVar(1, ?Section?, ?Sports Pages?, 3);


should read:

pageTracker._setCustomVar(1, ?Section?, ?Sports Pages?, 3);
pageTracker._trackPageView();
}catch(err) {}</script>


Note the order of the lines has changed and the additional closure of the ?try? block and </script>
1/7/11 1st
9 290 Text correction: error in code
The 19th line of code on the page:
_setVar(term)
should read:
pageTracker._setVar(term)
1/7/11 1st
11 409-10 Text correction: incorrect use of nested quotation marks in code listing
The e-commerce field values in the fourth and fifth lines of code on page 409 and in the sixth and seventh lines of code on page 410 are incorrectly given in double quotation marks. As the field values are nested within double quotes (") they should be in single quotes (').
1/7/11 1st

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