Y-Size Your Business: How Gen Y Employees Can Save You Money and Grow Your BusinessISBN: 978-0-470-50556-4
Hardcover
240 pages
November 2009
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Chapter 1 Hiring Gen Y Makes Dollars and Sense 1
Chapter 2 Behind the Scenes (and Screen Names) with Gen Y 13
Chapter 3 Four Generations, One Workplace, Lots of Issues 29
Chapter 4 An Overview on How to Y-Size Your Business 43
Chapter 5 What Gen Y Really Looks for in a Job 55
Chapter 6 Attract Quality Gen Y Employees Faster than Free Pizza at 2 am 65
Chapter 7 Day One Is All-Important 81
Chapter 8 Orientation: Confi rming Our Fit within Your Culture 91
Chapter 9 Keep Gen Y Engaged @ Work 105
Chapter 10 Develop Gen Y Talent by Making “Good Enough” Unacceptable 121
Chapter 11 Professionalism Is More than Bling 139
Chapter 12 Motivate Gen Y by NOT Giving Us a Trophy 155
Chapter 13 Retain Gen Y—and Our Enthusiasm 171
Chapter 14 Lead Me to Loyalty 189
Chapter 15 Build a Talent Pipeline Like American Idol 207
A Call to Action: Why Reach Out to Gen Y—Your Legacy and Opportunity 217
Acknowledgments 221
About the Author 223
Index 225