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The Annual Campaign

ISBN: 978-0-470-43863-3
Paperback
312 pages
August 2009
List Price: US $54.00
Government Price: US $34.56
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The Annual Campaign (0470438630) cover image
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Preface.

Acknowledgments.

About the Author.

1 What Is the Annual Fund?

2 Benefits of the Annual Campaign.

3 Assessing Campaign Readiness.

4 Developing the Case for Support.

5 Recruiting Volunteers.

6 Building Your Campaign Teams.

7 Building Relationships and Asking for the Gift.

8 Planning and Evaluating Your Campaign.

Index.

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