Keeping The Millennials: Why Companies Are Losing Billions in Turnover to This Generation- and What to Do About ItISBN: 978-0-470-43851-0
Hardcover
256 pages
June 2009
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Acknowledgments.
1 A Generational Battle Ahead.
2 A Workforce to Reckon With.
3 Attracting Millennials . . . The “Cool Factor”.
4 Those Other Children of Boomers . . . Generation X.
5 Creating a Millennial-Friendly Culture.
6 Managing Millennials.
7 Millennial or Boomer?
8 Preparing Millennials to Lead.
9 R U Communicating with Millennials?
10 Marketing to Millennials.
11 Where to Start?
Notes.
About the Authors.
Index.