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Textbook
Revenue Management for the Hospitality IndustryISBN: 978-0-470-39308-6
Paperback
528 pages
November 2010, ©2011
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- Explores revenue management from the lodging, foodservice, and integrated perspectives
- Numerous real-life revenue management examples from hospitality
- RM at Work feature is a series of mini-case studies which allows readers to solve revenue management problems as if they were in a professional setting
- RM in Action feature shows how revenue management principles are applied to real world examples from current events
- RM on the Web allows readers to link to pertinent supplemental materials online
- Key Concept Case Study is a running case that progresses through the book to reinforce concepts within each chapter
- Engaging approach written in an accessible format
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