From the Boiler Room to the Living Room: The Financial Services Revolution and What it Means to You and Your ClientsISBN: 978-0-470-25509-4
Hardcover
240 pages
August 2008
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Author Mitch Anthony has been recognized as the voice of conscience
for the financial services industry. For more than a decade, he has
shown advisors how building authentic, genuine relationships can
serve clients' best interests and build heathly—and
financially successful—practices at the same time.
In From the Boiler Room to the Living Room, Mitch examines where the financial services industry has failed in the past, and what it needs to do to restore trust at both the individual and industry levels. He teaches readers how to better understand the emotional significance of the money that clients entrust to their advisors and the struggles they face as they attempt to get "more life for their money." The book also discusses why venture philosophy, funding single moments, and rethinking one's purpose in life is more important to clients than net worth or asset allocation. Finally, it discusses how to develop dialogues that forge meaningful, long-term client connections—in other words, how to stop selling and start listening.