The Little Book That Builds Wealth: The Knockout Formula for Finding Great InvestmentsISBN: 978-0-470-22651-3
Hardcover
224 pages
March 2008
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Foreword xi
Acknowledgments xvii
Introduction The Game Plan 1
Chapter One Economic Moats 7
Chapter Two Mistaken Moats 15
Chapter Three Intangible Assets 29
Chapter Four Switching Costs 43
Chapter Five The Network Effect 57
Chapter Six Cost Advantages 75
Chapter Seven The Size Advantage 91
Chapter Eight Eroding Moats 103
Chapter Nine Finding Moats 115
Chapter Ten The Big Boss 133
Chapter Eleven Where the Rubber Meets the Road 143
Chapter Twelve What’s a Moat Worth? 159
Chapter Thirteen Tools for Valuation 171
Chapter Fourteen When to Sell 187
Conclusion More than Numbers 197