Simply Success: How to Start, Build and Grow a Multimillion Dollar Business the Old-Fashioned WayISBN: 978-0-470-22452-6
Hardcover
240 pages
March 2008
 Other Available Formats: E-book
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Introduction 1
Chapter 1. A Bit of History 5
Chapter 2. What It Takes to Be an Entrepreneur 27
Chapter 3. Getting Started 33
Chapter 4. Financing 39
Chapter 5. The Miracle of Hard Work 47
Chapter 6. The Magic of a Vision 53
Chapter 7. Focus: Putting on the Blinders 61
Chapter 8. Concentrate on Your Customer 71
Chapter 9. There is a Better Way 79
Chapter 10. Plotting Your Course with Strategic Planning 85
Chapter 11. Implementation: Making It Happen 91
Chapter 12. Forecasting and Budgeting 99
Chapter 13. Using Your Financial Statements to Get Where You Want to Go 105
Chapter 14. You Can, Too, Argue with Success! 111
Chapter 15. Building a Great Corporate Culture 117
Chapter 16. Shaping a Winning Organization 133
Chapter 17. Who Controls Your Life? 147
Chapter 18. Easing the Burden 153
Chapter 19. Doing More by Doing Less 159
Chapter 20. Your Growth as a Leader 165
Chapter 21. Someone Changed the Rules. Why Wasn’t It Me? 173
Chapter 22. About the Lifelong Learning Process 179
Chapter 23. The Art of Survival 185
Chapter 24. How to Do Almost Everything Wrong 191
Chapter 25. About Advisors and Boards 203
Chapter 26. A Family Business Can Be Great—or . . . 209
Chapter 27. The Glory of the Free Enterprise System 215
Index 219
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