Making Technology Investments Profitable: ROI Road Map from Business Case to Value Realization, 2nd Edition

Preface to the Second Edition xv

Acknowledgments xvii

Introduction xix

Part One Understanding Value Leaks: Major Threats to Program Success 1

Chapter 1 Why Value Leaks Torpedo Program Success 5

Chapter 2 Being “On-Value”: The Essential Third Pillar of Investment Success 15

Part Two Flushing Out Value Leaks: A Guided Journey 19

Chapter 3 Avoiding Half-Right “Fixes” 21

Chapter 4 Introducing the Value Practices Audit 25

Chapter 5 Evaluating Value Practice Areas 33

Chapter 6 Shifting the Mind-Sets of Management: The Key Fix for Value Leaks 63

Part Three Plugging Value Leaks: Success Begins Here 85

Chapter 7 Finding the Best Quick Wins 87

Part Four Getting The Business Case Right 95

Chapter 8 How to Recognize a Trustworthy Business Case 97

Chapter 9 The Importance of Good Processes for Value Realization 105

Chapter 10 Defining: Steps 1, 2, and 3 to Building Better Business Cases 113

Chapter 11 Assessing: Steps 4, 5, and 6 to Building Better Business Cases 131

Chapter 12 Delivering: Step 7 to Building Better Business Cases 153

Chapter 13 Finding Hidden Value That Others Miss 161

Chapter 14 Handling Intangibles: The Emotional Enigma of Value Realization 173

Chapter 15 Using ROI Storytelling to Drive Home the Message 191

Chapter 16 Selecting: Prioritizing Programs with Confidence and Ease 197

Chapter 17 Tracking: Making Sure Benefits Get Realized 219

Appendix Sample Business Case 227

Glossary 267

Bibliography 275

About the Author 279

Index 281