Fundraising Analytics: Using Data to Guide StrategyISBN: 978-0-470-16557-7
Hardcover
240 pages
April 2008
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 15-20 days delivery time. The book is not returnable.
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Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational datawith an appropriate focus on donorsinto actionable knowledge. The resultA vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more.