Winning Gifts: Make Your Donors Feel Like WinnersISBN: 978-0-470-12834-3
Hardcover
336 pages
January 2008
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author's own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company.
Thomas D. Wilson is the vice president and western regional manager
for Campbell & Company. His career in fundraising spans more
than 25 years and includes building successful campaigns from
inception, reinvigorating stalled initiatives, and board/staff
training.