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Textbook

Beyond Traditional Marketing: Innovations in Marketing Practice

Kamran Kashani, Jean-Pierre Jeannet, Jacques Horovitz, Sean Meehan, Adrian Ryans, Dominique Turpin, John Walsh
ISBN: 978-0-470-01146-1
Paperback
250 pages
April 2005, ©2005
List Price: US $55.00
Government Price: US $45.44
Enter Quantity:   Buy
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