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Textbook

Strategic Management

ISBN: 978-0-470-00947-5
Hardcover
464 pages
December 2005, ©2001
List Price: US $191.95
Government Price: US $129.88
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Strategic Management (0470009470) cover image

1. Introduction.

2. Business Strategy.

3. Competitive Advantage.

4. Internal Context: Organization Design.

5. Organization and Competitive Advantage.

6. External Context: Industry Analysis.

7. The Spectrum of Competition and Niche Markets.

8. Competition in Concentrated Markets.

9. Entry and the Advantage of Incumbency.

10. Creating and Capturing Value in the Value Chain.

11. Strategic Management in a Changing Environment.

12. Strategy in Markets With Demand-Side Increasing Returns.

13. Globalization and Strategy.

14. Corporate Strategy: Managing for Value in a Multibusiness Company.

15. The Strategy Process.

Appendix: Applying Game Theory to Strategic Management.

Credits.

Index.

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